Recast is a sports video platform that rewards users (fans, brands, rights' owners etc) with tokens for engaging, such as posting content, sharing others' videos or watching ads. Users can also buy tokens.
These tokens are used to pay to watch sports highlights and live streams in micro-transactions on a pure pay per view basis.
No longer are you tied into monthly subscriptions; you will soon be able to pay to watch just that match, the last five minutes or the best moments after it's finished.
The tokens can also be cashed out for real world money.